Jeffrey Manola is an experienced life insurance agent and the founder of Top Quote Life Insurance. His mission when he created Top Quote Life Insurance was to provide online consumers searching for life insurance with the absolute best quotes for term life insurance, permanent life insurance, no medical exam life insurance, and burial insurance. Not only does he strive to provide you with the ...

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Leslie Kasperowicz holds a BA in Social Sciences from the University of Winnipeg. She spent several years as a Farmers Insurance CSR, gaining a solid understanding of insurance products including home, life, auto, and commercial and working directly with insurance customers to understand their needs. She has since used that knowledge in her more than ten years as a writer, largely in the insur...

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Reviewed by Leslie Kasperowicz
Farmers CSR for 4 Years

UPDATED: May 11, 2021

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Facts You Should Know

  • John Hancock insurance offers more affordable rates to women than Lincoln Heritage life insurance
  • John Hancock insurance agency and Lincoln Heritage offer comparable rates to men of various ages
  • Lincoln is far more well-reviewed by the Better Business Bureau and A.M. Best

Comparing life insurance companies can be a very stressful process. In an effort to reduce the stress, we’ll be focusing exclusively on John Hancock vs. Lincoln today.

In our Lincoln vs. John Hancock life insurance review, we’ll be covering company pricing as well as company ratings.

Before we really dive into our John Hancock vs. Lincoln life insurance company comparison, type your ZIP code into our free and helpful tool above.

John Hancock vs. Lincoln: Which company offers more affordable rates to men?

When you set out to find the right life insurance company for you, there’s a good chance you’ll want to know about pricing first.

Let’s take a look at a table that shows the rates offered to men of various ages for term life insurance policies.

Sample Average Monthly Life Insurance Rates by Company and Product for Men
CompaniesProductMale Age: 30 Average Monthly RatesMale Age: 35 Average Monthly RatesMale Age: 40 Average Monthly RatesMale Age: 45 Average Monthly RatesMale Age: 50 Average Monthly RatesMale Age: 55 Average Monthly RatesMale Age: 60 Average Monthly RatesMale Age: 65 Average Monthly RatesMale Age: 70 Average Monthly RatesMale Age: 75 Average Monthly RatesMale Age: 80 Average Monthly Rates
AIGTerm life > $27N/AN/AN/A>$30$29.45$32.58$43.08$50.49$70.28$124.22
Accordia LifeTerm Life$16.91N/A$23.36N/A$56.07N/A$128.84N/AN/AN/AN/A
ANICOSignature Term$12.53$12.96$15.98$22.68$31.75$47.30$76.25$132.19$227.88NANA
AssurityTerm Life$16.31$16.31$21.32$28.49$43.07$62.64$100.05$153.99$245.78$465.67NA
BannerOPTerm$12.68$13.33$17.71$22.10$32.90$45.99$73.81$123.03$211.06$399.22NA
CincinnatTermsetter$13.42$14.96$18.70$22.88$32.56$49.50$78.98$140.36$257.40$456.94NA
Fidelity LifeTerm Life$19.14NA$25.01NA$54.59NA$73.92NANANANA
John HancockVitality Term$14.09$14.24$16.96$22.14$28.41$43.04$68.14$117.04$245.79$455.46$849.79
Liberty Mutual Term Life $33.75NA$55.13NA$144.68NA$399.83NANANANA
Lincoln NationalTerm Accel$12.34$12.63$15.22$21.84$30.96$46.75$71.95NANANANA
MassMutualVantage Term$13.28$13.48$16.98$24.58$35.03$53.50$82.65$147.03$256.00$478.08NA
Minnesota LifeAdvantage Elite$13.46$13.99$17.95$25.87$36.56NANANANANANA
Mutual of OmahaTerm Life Answers$13.33$14.19$19.35$23.22$33.33$50.31$80.84$148.35$274.13$525.68$908.38
Nassau LifeTerm Life $17.43NA$26.15NA$51.69NA$119.78NANANANA
NationwideYourLife$13.56$13.56$16.41$22.97$32.59$47.91$86.41$152.03$260.97NANA
North AmericanADDvantage$12.98$13.20$16.50$22.88$31.90$48.40$77.44$133.98NANANA
Pacific LifePromise Term$12.32$12.32$15.59$21.85$30.09$45.46$69.89$123.04$211.07$399.24$874.22
PrincipalTerm Insurance$12.69$12.69$15.80$23.05$31.15$45.65$71.97$126.66$217.44$410.99$902.78
ProtectiveClassic Choice$11.62$11.83$14.78$21.32$30.07$45.47$69.90$124.33$211.07$399.24NA
ProtectiveCustom Choice UL$11.87$12.08$15.10$21.77$31.46$47.82$73.23$131.78NANANA
PrudentialTerm Essentials$21.88$21.88$25.60$28.66$38.07$50.75$79.41$142.85$259.88$508.82NA
SagicorAccelerwriting Term$12.60$12.75$17.07$22.27$43.59$65.49$103.05$172.65$313.06$510.40NA
SBLILevel Term$11.80$12.07$14.53$20.96$31.88$48.12$75.61$129.70$225.74NANA
SymetraTerm 3.0$12.91$12.91$16.19$23.84$33.21$51.54$83.77$140.57$239.27$440.78$969.72
TransamericaTrendsetter Super$12.47$13.33$18.71$24.30$37.41$55.90$86.86$161.04$221.67$410.65$884.51
TransamericaTrendsetter LB$13.33$14.62$20.21$27.09$40.21$64.29$101.91$176.30$302.94$490.63$1072.64
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Is it easy to find affordable John Hancock vs. Lincoln life insurance quotes? As you can see, for men in their 30s and 40s, John Hancock is about $2 more expensive than Lincoln per month.

For men in their 50s, John Hancock becomes the cheaper company, by about $2.50 per month.

Lastly, for men in their 60s, Lincoln is over $3 more expensive per month than John Hancock.

So, our John Hancock vs. Lincoln Heritage Life Insurance review has shown us that the companies offer comparable rates to men of various ages.

Let’s see if this holds true in our next section where we analyze the rates offered to women.

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John Hancock vs. Lincoln: Which company offers more affordable rates to women?

We will now look at a table that shows the rates offered to women of various ages.

Sample Average Monthly Life Insurance Rates by Company and Product for Women
CompaniesProductFemale Age: 30 Average Monthly RatesFemale Age: 35 Average Monthly RatesFemale Age: 40 Average Monthly RatesFemale Age: 45 Average Monthly RatesFemale Age: 50 Average Monthly RatesFemale Age: 55 Average Monthly RatesFemale Age: 60 Average Monthly RatesFemale Age: 65 Average Monthly RatesFemale Age: 70 Average Monthly RatesFemale Age: 75 Average Monthly RatesFemale Age: 80 Average Monthly Rates
Accordia LifeTerm Life$15.58N/A$20.69N/A$40.03N/A$89.25N/AN/AN/AN/A
AIGSelect-A-Term$11.07$11.54$15.19$20.23$27.41$38.05$56.86$94.95$165.86$273.97$640.78
ANICOSignature Term$11.88$12.53$14.90$19.87$27.22$37.15$55.94$84.67$147.96N/AN/A
AssurityTerm Life$11.09$13.92$17.84$23.06$34.15$49.37$72.65$112.88$182.05$336.47N/A
BannerOPTerm$10.37$11.93$14.62$19.09$27.30$40.63$63.64$118.47$191.71$357.33N/A
CincinnatiTermsetter$12.98$14.96$16.72$20.46$27.28$38.06$56.76$91.74$154.44$306.46N/A
Fidelity LifeTerm Life $16.10N/A$22.62N/A$45.68N/A$58.32N/AN/AN/AN/A
John HancockVitality Term$12.39$12.61$14.86$20.09$23.86$37.73$50.94$83.61$176.04$369.26$843.44
Liberty MutualTerm Accel$10.51$11.05$13.70$18.93$25.86$35.44$51.35N/AN/AN/AN/A
Lincoln NationalLifeElements$16.10$16.63$21.22$28.22$37.41$50.75$74.81$112.44$199.06$371.83$655.77
MassMutualVantage Term$11.98$12.63$15.23$21.98$29.15$40.25$58.73$92.45$151.38$318.85NA
Minnesota LifeAdvantage Elite$12.67$12.67$16.10$23.23$30.89NANANANANANA
Mutual of OmahaTerm Life Answers$11.61$12.90$16.56$20.21$27.31$38.27$57.19$98.47$169.42$365.50$704.13
Nassau LifeTerm Life$16.14NA$22.52NA$42.11NA$89.06NANANANA
NationwideYourLife$13.34$13.34$16.19$20.13$27.13$37.19$61.69$95.16$153.56NANA
North AmericanADDvantage$11.66$12.10$14.96$20.02$26.62$37.62$54.34$85.80$138.82$281.60NA
Pacific LifePromise Term$10.82$11.47$14.24$19.10$25.16$34.42$49.88$80.43$131.35$270.85$637.03
PrincipalTerm Insurance$11.27$11.33$14.39$19.43$25.94$35.48$51.41$79.28$128.06$272.34$655.16
ProtectiveClassic Choice$10.43$10.78$13.31$18.64$25.12$34.43$49.88$80.43$131.36$270.86NA
ProtectiveCustom Choice UL$10.79$11.01$13.59$19.62$26.29$35.77$52.26$82.27$134.16$284.43NA
PrudentialTerm Essentials$17.72$18.16$21.22$28.22$37.63$41.35$59.07$94.72$159.03$309.32NA
SagicorAccelerwriting Term$10.95$11.22$15.10$20.43$36.75$48.64$63.78$108.79$212.88$366.31NA
SBLILevel Term$10.38$10.65$13.08$18.85$26.72$36.34$53.85$90.13$161.65NANA
SymetraTerm 3.0$11.81$11.81$14.39$19.91$25.94$38.06$52.97$85.97$138.25$273.88$692.34
TransamericaTrendsetter Super$11.18$12.26$16.34$20.86$29.89$47.09$71.81$130.94$207.05$312.18$750.14
TransamericaTrendsetter LB$12.26$13.12$17.63$22.36$32.25$49.24$81.06$143.62$241.33$389.37$887.74
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Look at John Hancock vs. Lincoln Life Insurance rates for women in their 30s, where John Hancock is over $3 cheaper per month than Lincoln.

If you were to buy John Hancock vs. Lincoln Life Insurance for a woman in her 40s, John Hancock would charge over $6 less per month than Lincoln.

For women in their 50s, Lincoln is nearly $14 more expensive per month than John Hancock. Lastly, for women in their 60s, Lincoln is nearly $24 more expensive per month than John Hancock.

In short, John Hancock definitely offers cheaper rates to women of various ages than Lincoln. Let’s wrap up with company ratings and see if John Hancock can win this thing.

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John Hancock vs. Lincoln: Which company is more well-reviewed?

We’re going to wrap up with John Hancock and Lincoln Life Insurance reviews from A.M. Best and the Better Business Bureau (BBB).

The Better Business Bureau’s rating scale goes from the highest score of “A+” down to the lowest score of “F.” John Hancock received a middling rating of “B” from the Better Business Bureau and also lacks accreditation.

What score did the Better Business Bureau give Lincoln? It turns out that not only is Lincoln accredited, it also holds the BBB’s highest rating of “A+.”

A.M. Best’s Financial Strength Rating (FSR) scale is slightly different in that it ranges from “A++” down to “D.” Not to mention, there are actually two different scales.

Lincoln and John Hancock both have an A.M. Best FSR of “A+.”

A.M. Best also has what is called Long-Term Issuer Credit Ratings (Long-Term ICR), which can be issued on a long-term basis or short-term basis.

John Hancock received a Long-Term ICR of “a-” while Lincoln received an even better rating of “aa-.”

In summary, John Hancock has the edge for pricing, but Lincoln has the edge in terms of company ratings.

Don’t let your life insurance company comparison stop with this John Hancock vs. Lincoln comparison. Type your ZIP code into our free and helpful tool below to find affordable life insurance quotes in your area.